Our brands

First Insurance

Trading name of the multi-award winning Fresh Insurance Services Group Ltd.


Autosaint, innovative telematic box technology for new drivers, to help lower their insurance costs.

Fresh Insurance

Fresh Home, great value contents and buildings insurance.

motor trade direct

Motortrade Direct, competitive premiums for motor traders 25 and over.

Ladybird Insurance

Ladybird, great rates for young and inexperienced drivers.